About
About JenaLab
JenaLab is a creative tech startup building an integrated creative ecosystem for creators and startups. We support people’s journeys of “Record, Grow, and Share,” creating a world where anyone can bring their ideas to life and continuously expand the value of creation.
Human narrative is data. Data has a story. Stories connect people.
Philosophy
- Capture — Transform human narrative into structured data.
- Tell — Generate and visualize stories with AI.
- Connect — Stories create real relationships.
Our Mission
- Record — Build tools that record the creative process.
- Grow — Provide an environment for growth through education and mentoring.
- Share — Connect completed works and ideas with the world.
The Narrative Stack
- Contexta — Capture human narrative as structured knowledge graphs. (Coming Soon)
- Storida — Turn narratives into stories and picture books with AI.
- Armo — Stories connect people to people.
Open Source Philosophy
We build what we need, then open it to the world. JenaLab builds tools internally and releases them under the MIT open source license.
Why We Exist
Anyone can be a creator now. Yet the tools to record, paths to grow, and stages to share remain fragmented.
JenaLab bridges these gaps — building a world where learning, making, and sharing flow as one continuous journey.
Our Promise
- Human-Centered Technology — We develop technology that amplifies human creativity.
- Sustainable Growth — We build a sustainable creative ecosystem where art and technology coexist.
- Community First — We build a community that grows together, not alone.
Studio
Solo studio · 25+ years full-stack experience · Based in South Korea · Founded July 2024
Brands: Contexta (coming soon) · Storida · Armo
Key Projects
| Year | Project |
|---|---|
| 2016 | Shilla Hotel Duty Free — Development |
| 2017 | HDC Shilla Duty Free — Development |
| 2018 | HDC Shilla Duty Free — Operations & Maintenance |
| 2023 | Cassia Hotel Management System — Development |
| 2025 | SQI Corporate Cafeteria Solution — Development |
| 2025 | New Blanc Hotel Self Check-in Kiosk — Development |